To cause positive factual public awareness of Uganda


•    To provide professional media and communication services to government departments
•    To generate information for dissemination to the public
•    To standardize government communication
•    To ensure that the government is fairly and objectively represented in the media
•    To have a better and clear appreciation of public information and government communication needs
•    To participate in the development and implementation of government communication information strategy
•    To foster a positive communication environment between government and the media
•    To integrate the international marketing of Uganda into the broader communication strategy of government
•    To establish Cabinet, MPs, Resident District Commissioners, Local Governments and our foreign missions as critical elements of government communication