Media Council of Uganda Swears in New Members

The Ministry of ICT and National Guidance has inaugurated a new Uganda Media Council, ushering in a renewed era of professionalism, integrity, and accountability within the country’s media landscape. The ceremony, attended by senior government officials and media stakeholders, marked both a transition of leadership and a reaffirmation of the ministry’s commitment to promoting a free yet responsible media. Delivering his inaugural remarks, the new Chairperson of the Uganda Media Council likened the occasion to “pouring very good old wine into a new bottle,” symbolising continuity infused with fresh energy and ideas. He praised the outgoing council for laying a strong foundation and called on the new members to carry the momentum forward with renewed determination. “The theme of my address is simple: so little done, so much to do,” he said. “This is not a lament, but a challenge to us all to build on what has been achieved and confront the unfinished business before us. We must strengthen our legal frameworks, secure adequate resources, and ensure that our artists, journalists, and creators are protected from exploitation and piracy.” The Chairperson emphasised that the council’s role was not to silence voices, but to create harmony within Uganda’s diverse media environment. “We are the custodians of ethics and professionalism,” he added. “Our task is to ensure that media freedom flourishes alongside public responsibility. When we succeed, we will produce a symphony of a reformed and credible media landscape.” Outgoing Secretary David Kyetume Kasanga officially handed over office to his successor, expressing gratitude to the Government of Uganda and the Ministry of ICT and National Guidance for the opportunity to serve. He highlighted the progress achieved under his tenure and encouraged the incoming leadership to build on the gains made in strengthening media governance. Speaking on behalf of the Ministry, the Permanent Secretary, Dr. Aminah Zawedde, commended the new council members for accepting to serve at a critical time when the media’s influence and the challenges it faces are both profound. She reaffirmed that the ministry views the Media Council not merely as a regulatory body, but as “the guardian of both our press freedom and our national discourse.” Dr. Zawedde underscored the council’s mandate to uphold professional standards, enforce the Code of Ethics, and ensure transparent mechanisms for addressing public complaints. “Regulation is not about control, it is about cultivating excellence and integrity,” she said. “Our goal is to create a media environment that is vibrant, credible, and accountable to the citizens it serves.” She also cautioned against the spread of misinformation and disinformation, urging the council to work closely with fact-checkers, civil society, and media houses to promote media literacy. “The most powerful weapon against fake news is an informed citizenry,” she noted. “We must defeat falsehoods with truth, transparency, and education, not censorship.” The Minister of ICT and National Guidance, Hon. Dr. Chris Baryomunsi, commended the outgoing council for its service and congratulated the new team on their appointment. He emphasised that the media is a vital partner in national development and must operate within the bounds of professionalism and ethics. “Today, Uganda boasts over 325 licensed radio stations, 16 television stations, and an ever-growing number of online platforms,” the Minister observed. “This expansion calls for stronger regulation and higher standards of practice to ensure that journalism remains credible and serves the public interest.” He revealed that the Ministry is reviewing the national communications policy and the Uganda Communications Act to address emerging challenges in digital and broadcast media. Hon. Joyce Ssebugwawo, Minister of State for ICT and National Guidance, congratulated the new members and encouraged them to serve with diligence, teamwork, and fairness. “The ministry expects a free but responsible media,” she said. “Please ensure that the media remains balanced, professional, and guided by the values of truth and integrity.” The event closed with a group photograph, marking the start of a new chapter for the Media Council of Uganda, one that blends experience with youthful enthusiasm, tradition with innovation, and oversight with empowerment. The Ministry of ICT and National Guidance reaffirmed its readiness to support the council in executing its mandate to promote a media industry that is ethical, accountable, and instrumental in advancing national development.